Finance

Mercedes is trying to make the station wagon cool again

Mercedes benz e400 wagonMercedes-Benz

Station wagons haven’t been at the forefront of family transportation in the US for some time now. But there are enough wagon aficionados out there to give Mercedes-Benz confidence to continue on with the E-Class wagon in the US.

On Monday, Mercedes unveiled the new 2017 E-Class wagon that is set to join the company’s line up early next year. Unlike Audi and BMW, Mercedes has not fully abandoned the mid-size luxury wagon segment. (Although Audi does sell its A6-based Allroad crossover wagon.)

“The new Wagon is as dynamic as the Mercedes-Benz brand and as spacious as our customers expect,” Mercedes-Benz head of sales and marketing Ola Källenius said in a statement. “And what is more, the Wagon obviously has all the innovations of the new E-Class – the most intelligent executive sedan in the world.”

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