Automotive

This 1989 Concept Car Looks Like It’s From 2017


Photo Credit: Nissan Heritage

This is the Nissan Boga. Currently, I am in love with it.

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The Boga was a bit of a show-off from Nissan back at the 1989 Tokyo Motor Show. Japan was way at the upper reaches of its bubble economy back then, and it had recently finished a new exhibition center for its top car companies to show whatever the damn hell they wanted. Japan’s carmakers went nuts and built all kinds of cars that never made production, all probably million-dollar exercises just to show off, as a book on the period, Comeback: The Fall & Rise of the American Automobile Industry remembers.

So the Boga never went into production, and as the most insignificant of the one, two, three, four, five concept cars Nissan debuted at the ‘89 Tokyo show, it has been quickly forgotten.

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I, of course, adore it.

First of all, look at it. Look at it! The thing looks like a dachshund puppy. It’s all long in the middle with its minute wheel-legs at its corners.


Photo Credit: Nissan Heritage

The Boga was supposed to be a city car of the 1990s, so it was small. How small I do not know; I can’t find published dimensions of the vehicle. The Boga did come with a truly minute 1.5 liter engine, so the whole vehicle couldn’t have been much bigger than a modestly-sized rabbit enclosure.


Photo Credit: Nissan Heritage

The interior was unbelievably minimalist. I mean, shockingly minimal. This is something you’d see in a current concept car. There are retro-patterend seats, a simple digital set of readouts ahead of the blank steering wheel, and a set of audio and air/con system controls between the seats.


Photo Credit: Nissan Heritage

That’s all. It looks like a furniture store in the hipster part of town. It looks like a fancy playground. It looks like someone stabbed an art gallery.


Photo Credit: Nissan Heritage

Nissan wanted the standout feature of the car to be its doors, which is something of a major plot point in today’s concept cars. The Chrysler Portal that debuted yesterday was designed around its doors, suicide in the back and unbroken by a b-pillar.

Faraday Future’s FF 91 also showed off beloved rear suicide doors that open independently of the fronts.

They open as they recognize you approaching, not needing a key.


Photo Credit: Nissan Heritage

The Boga had the same feature, using a fingerprint scanner to open without the need of a key, recognizing the driver individually, also needing no standout door handles.


Photo Credit: Nissan Heritage

Even the wheels-pushed out stance of the thing is remarkably current. It’s the same design ethos you find in the 1,000 horsepower Lucid Air. Same with the tall butt. Same with the pulled-narrow door mirrors. Same with the connected front headlights, a design trait you see at Faraday Future, too.


Photo Credit: Nissan Heritage

Dammit, now I want one of these little things. Why did Nissan have to be so rich in the ‘80s that it never felt a need to build this thing?

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