Tech

Sony Computer Entertainment changes its name

Sony Interactive Entertainment

Sony Computer Entertainment (often abbreviated SCE and then the territory represented, so, SCEA for America) now has a different name and larger body.

Sony Computer Entertainment Inc. has become Sony Interactive Entertainment, and it’s absorbed Sony Network Entertainment LLC along the way. The gaming and multimedia divisions are now one, though as Sony’s own Sony Interactive Entertainment America President Shawn Layden states in the post about the news, this probably doesn’t mean much for us gamers.

At least not yet.

But in the long run, it will mean everything. The formation of SIE will allow us to forge a unified PlayStation organization that can adapt more quickly to meet the needs of the gaming community, innovate with digital services like PlayStation Vue and PlayStation Now, and — above all else — drive consistent and constant innovation in the dynamic medium of videogames. You’re already seeing the early fruits of that effort with PlayStation VR, and the work will continue across a number of fronts.

The combined efforts could make for a strong Sony Interactive Entertainment experience, basically. That’s the gist. With our powers combined, and all that. Warning, this video is loud. I promise.

Sony Interactive Entertainment. That’ll take some getting used to.

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